The massive adverts placed on the side of 30 trucks driving around Moscow showed a woman’s breasts cupped in her hands with the slogan ‘They Attract’ across her nipples. Male drivers became so distracted they rammed straight into each other resulting in a total of 517 accidents .
![Advert Featuring Woman's Br£ast Caused More Than 500 Accidents In Just A Day - You Really Need To See This! [Look]](http://411vibes.net/ocs-images/32308/advert-featuring-woman-s-br-ast-caused-more-than-500-accidents-in-just-a-day-you-really-need-to-see-this-look.jpg)
Dailymail reports that the police sent out patrols to round up all the vehicles which featured the raunchy ad ,and impound them until the risque images could be removed.
Motorist Ildar Yuriev, 35, said:
- ‘I was
on my way to a business meeting when I saw this truck with a huge photo
of breasts on its side go by.Then I was hit by the car behind who said
he had been distracted by the truck. It made me late and left my car in
the garage, and although I am insured I am still out of pocket.’
A spokesman for the Sarafan Advertising Agency, which organised the promotion said: ‘
- We
are planning to bring a new advertising format onto the market,
encouraging companies to place their ads on the sides of trucks, as we
thought this would be a good alternative to putting them on the sides of
public transport.’We wanted to draw attention to this new format with
this campaign’ ‘In all cases of accidents, the car owners will receive
compensation costs from us that aren’t covered by their insurance.’
What re they looking at? What u can not touch or feel
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